Celebrate Fashion

New York, London, Paris, Milan and all those other fashionable cities are hosting the biggest fashion event of the year and the 13th of September Amsterdam will do the same. Vogue Fashion’s Night Out is finally making its debut to our own fashion capital.

VFNO is an event for everyone, participating stores are open late and everywhere you can enjoy extra special events. The best Dutch designers, models, fashion editors and photographers are attending this evening and you can enjoy specially decorated shop windows, exclusive and limited edition products, cocktails and music. Fashion's Night Out is a collaboration between Vogue and high-end retailers and promises to be the fashion event of the year.

A few brands we are representing are participating too:

At the Claudia Sträter store at the P.C. Hooftstraat you can listen to the story behind the new winter collection while enjoying a glass of champagne. To make your visit more glamorous it's possible to let yourself get photographed on the cover of VOGUE by Otto van der Toorn and Roland Reinders. DJ Ishtar will make your visit a lot more cozy and if you can't make a decision about what to buy and how to wear it, is there a whole styling team available to give you advice! Claudia Sträter will certainly fill your hands, because when you make a purchase there's a goodiebag ready for you to come with.

At De Bijenkorf the brand will also be active. Just like in the PC you can let yourself be photographed on the cover of VOGUE. There are mannequins who are showing the latest winter fashion and with headphones through an iPad-pillar you can listen to the story behind the collection. And that all while enjoying a glass of champagne. Finally you will receive, when you spend € 150, - or more on clothing of Claudia Sträter, a special gift.

At the Roberto Botticelli store are real mannequins who will show the beautiful shoes in a very unusual way. Also there’s a DJ who will make the shopping a lot more swinging and you’ll get 10% discount on your purchase.

At De Bijenkorf, the heart of VFNO, you can meet fashion illustrator Piet Paris! He will sign his books and items from his beautiful tableware. You can find him at the 3th floor, at the Home department, from 7 PM.

The only thing you need for this evening is a September issue of the Dutch Vogue and you’re free to go celebrate fashion!

The stores at the P.C. Hoofstraat will be open till 10 PM and De Beijenkorf till 11 PM.

Claudia Sträter
P.C. Hooftstraat 130

Roberto Botticelli
P.C. Hooftstraat 55

De Beijenkorf

Dam 1

Fashionably night's rest at Modez

Right in the middle of the fashion headquarters of Arnhem will soon an extraordinary hotel open its doors, and I will tell you why it’s so extraordinary.

Our own Dutch fashion illustrator Piet Paris has found the concept of Modez (compiled from the words Mode, design and ArtEZ), designed this hotel and the logo which will make it a true fashion hotel. But he wasn’t the only one who participated, more than 30 other designers filled the 20 rooms of this hotel with different designs whom will let our fashion heart beat faster!

All those designers are from Arnhem or studied at ArtEZ, the design and art school of Arnhem. The brands Spijkers en Spijkers and People of the Labyrints for example, but also Bas Kosters, Piet Paris, Sjaak Hullekes and Michael van der Ham. All those designers with different styles will make every room a surprise, you’ll learn more about different aspects of fashion and they’ll give you a fashionably night’s rest.

We’ll give you a sneak peak; People of The Labyrints will let you get lost in their room because of the illuminated walls and curtains. Needlework - embroidery, knitting, lace processing - is central to the craft rooms, Petra Vonk, Coppens Alberts and Klaartje Martens show modern versions of lace. The smartphone comes in handy in Antoine Peters room, where QR codes on the wall reveal spicy pictures. Also this hotel has got the smallest fashion museum; the elevator!

So maybe you’ll have to book 20 nights..

Modez will be open for its first guests at September 15th and we can’t wait.

Book now!



Piet Paris tableware

Yesterday Piet Paris launched the tableware collection `Girl Talk´ he designed for Jansen+co. The tableware is a 3D translation of his work and includes cups, saucers, mugs, plates and tea towels. We think it is beautiful and can´t wait to eat and drink using this stylish tableware!

Piet Paris and Anouk Jansen at the launch yesterday evening. Ph: ivna.nl

And as you can see, the new collection is also perfect as a gift. Who wouldn´t love receiving this?











And as you can see, the new collection is also perfect as a gift. Who wouldn´t love receiving this?


Studio Piet Paris for Jansen+co is available at Options, Damrak 49 Amsterdam.

For more information:
Studio Piet Paris
Jansen+co

Book launch: Mode van A tot Z

During Paris Fashion week `Mode van A tot Z´ was presented in Paris at Le Saut Du Loup on Saturday the 1st of October.
The book, written by Georgette Koning and illustrated by Piet Paris, is a fashion alfabet previously published in newspaper Het Parool.

Piet Paris, Bregje Lampe (Het Parool) and Georgette Koning

In `Mode van A tot Z´ Piet Paris drew the essence of 26 fashion concepts such as glamour, elegance and haute couture. Georgette Koning explains these concepts in a witty, sharp way which makes this a fun book to read.

From the A of Accessories to the Z of the dreamy fashion world (zzzz) - everything is covered and each text has its own illustration. The letters not only reinforce the texts, but also stand as illustrations on their own.

To give you an impression of the presentation, we have some pictures of all the fashion journalists from Belgium and Holland that gathered last Saturday. Enjoy!

Piet Paris, Terron Schaefer (Saks Fifth Avenue), Marc Kwakman (Studio Piet Paris)

Lieven Vanparys (Never On Wednesday Communication), John de Greef (Elsevier), Michou Basu (De Telegraaf)

Christel Geelen & Nica Broucke (ELLE Belgium), Terron Schaefer, Piet Paris

Cécile Narinx (Dutch ELLE)

Veerle Windels (De Standaard), Bregje Lampe (Het Parool), Piet Paris, Simone Dernee (Dutch Marie Claire), Michel Bos (Never On Wednesday Communication), Agnes Goyvaerts (De Morgen), Evelien van Veen (De Volkskrant)

Georgette Koning, Esther Coppoolse (Dutch ELLE), Bregje Lampe (Het Parool)

Paul van Mameren (Lecturis publishing), Georgette Koning

Nica Broucke (ELLE Belgium), Piet Paris, Simone Dernee (Dutch Marie Claire), Milou van Rossum (NRC Handelsblad)

The book will be available from Wednesday the 5th of October .

Further information
Authors: Georgette Koning, Piet Paris
ISBN: 978-90-70108-00-7
Price: € 19,95
Publisher: Lecturis Publishing

Piet Paris in RTL Boulevard

Tonight Piet Paris was featured in RTL Boulevard.



The exhibition will run from October 15 to 22. Over 100 artworks are for sale.
Hirschgebouw, Leidseplein 29, Amsterdam. Opened between 10 AM and 5 PM. Free entrance.

Piet Paris for Viktor & Rolf

Fashion illustrator Piet Paris designed the invitation, backdrop and catwalk for Viktor & Rolf's spring/summer 2011 collection presentation in Paris. Never On Wednesday was in Paris and took a close look.


Piet Paris and Viktor & Rolf /image: Peter Stigter

Paris wanted to capture the concept of the show in a lifesize sketchbook filled with contrasts.
Viktor & Rolf: "Piet was one of our teachers at the art academy. We immediately thought of him for this season's show, because of the graphic, crisp and colourful nature of the collection. His work is very graphic and sometimes borders on the abstract, but is also always extremely fashionable. We love the modern tension of that. We admire him for his authentic style, and it was a great pleasure to work with him.”




Backdrop and catwalk /images: Peter Stigter


Watch the full show:



RTL Boulevard interviewed Piet Paris after the show. Paris talks about his characteristic way of work and his rendez-vous with Dutch princess Mabel. The item was broadcasted in their show last Monday.

October is Piet Paris month

Over 100 illustrations of the celebrated Dutch fashion illustrator Piet Paris are compiled in a coffee table book called Piet Paris Fashion Illustrations. Having worked for Vogue, Harpers Bazaar, W, Saks and Selfridges, this promises to be a must-have book for upcoming winter.


All original illustrations published in the book (and more!) will be showcased and for sale from October 15 till October 22 in Amsterdam.

Location: Hirschgebouw, Leidseplein 29, Amsterdam.
Opened between 10 AM and 5 PM daily. Free entrance!


But we have more fantastic news to share with you:
Studio Piet Paris designed a tablewear collection which will be in stores next spring. We show you a little preview of the samples below:


Besides a book, an exhibition and a tablewear collection, Piet Paris has also designed stamps for Stop Aids Now. Date of release: October 12.

Visit Piet Paris' website for more images and information.

Piet Paris is awarded Marie Claire Prix de la Mode

Piet Paris has been awarded the Marie Claire Prix de la Mode 2009 in the category Best Fashion Ambassador. The prize is an important mark of recognition from a lead player in Dutch fashion journalism for Piet’s work as an illustrator, as Artistic Director of the Arnhem Fashion Biennale and as a mentor to many fashion designers.‘Piet believes that all Dutch people should know how multifaceted and important fashion is – and Marie Claire cannot help but agree with him,’ the jury stated in their report. ‘To achieve that goal he even sacrificed his shyness.’

This year’s other award winners include Missoni (Best Fashion House), Consuelo Castiglioni (Best International Designer) and Cato van Ee (Best Model). The awards ceremony took place during a dinner held at the Rijksmuseum in the midst of paintings by Dutch Old Masters.

Desert Boot turns 60

The famous Desert Boot of Clarks Originals celebrates its 60th birthday this season. We asked 16 Dutch and Belgian artists and celebrities to customize the iconic shoes. Here are some examples:

Piet Paris designed Desert Boots for Lily Allen.




Karen van de Kraats wrote facts and stories about deserts on the shoes.
Franky Claeys got inspired by a typical desert phenomenon: fata morgana.

This is your chance to get your hands on these unique celebration shoes: from 30 November on, the shoes will be auctioned via Clarks.nl and Clarks.be. All revenues will be given to Dutch charity organization War Child.