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18 December 2009

Get it done

Yesterday evening 'Get it done' was launched on the top floor of the former ABN AMRO building in Amsterdam. Visitors were treated to a special performance by singer Wende Snijders and a fairytale view on the canals covered in snow. Founder/actress Hanna Verboom looked stunning in a golden MATTIJS jacket.

Visit their website and support the projects!


GET IT DONE is a new way to get aid projects done.

Why?
Aid used to be simple, personal, direct. Somehow, it has become all about the middlemen, about big anonimous organisations helping equally anonimous 'victims'. The personal connection is missing and results are often invisible. GET IT DONE brings aid back to where it once started: as the basic human activity of taking care of each other.

How?
Tapping into the huge potential of existing online social networks such as Hyves and Facebook, GET IT DONE is about you, your friends, your project. Each selected project is given a webpage and a widget, a mobile mini-website. You can place the widget of a project you like on your personal profile page and share it with your friends. Once placed, the widget functions as a 'window' through which you can communicate and will be updated about your project's progress. The widget makes it easy to make a donation and/or do-nation. No middlemen, no fees.

Who?
On GET IT DONE, the people who run projects locally are called MAKERS. They are responsible for a successful completion of their project. The people who actively promote projects within their online social network are called MOVERS. They function as a bridge between the project and potential donors, or, as we call them, SHAKERS: those who place the widget, share it, donate and/or do-nate. MAKERS, MOVERS and SHAKERS can get their project DONE quickly and (cost)efficiently. Together.