NEVER ON WEDNESDAY BLOG

THIS BLOG CONTAINS EVERYTHING WE THINK YOU SHOULD KNOW ABOUT

02 July 2011

New love couple: Björn & John


Forget Kate & Jamie.
Forget prince Albert & Charlene.
There's a new love couple in town: Björn and John.


Last Friday, legendary tennis rivals and best friends Björn Borg and John McEnroe launched their 'Björn loves John' limited edition underwear collection. Over 100 journalists attended the press conference held at Wimbledon park where they rivaled each other in one of the most memorable Grand Slam finals ever held. Now, exactly 30 years later 'Mr. Cool' (Borg) and 'Big Mac' (McEnroe) team up with double designs and part of the proceeds go straight to charity.

Pontoon at Wimbledon park where press conference was organised

Björn Borg laughs when asked whether his or John's underwear will sell best

Models sporting the designs, based on Borg's and McEnroe's tennis outfits in the 70s and 80s

RTL Boulevard's Marloes van der Ploeg interviews Björn Borg. Item will be broadcasted next week

De Telegraaf's Michou Basu asks John McEnroe about Wimbledon's reduced sex appael now Bjorn and John aren't playing anymore

Björn Borg's Arthur van Rongen and De Telegraaf's Michou Basu

Collection available in selected stores from mid August.
More info on BjornlovesJohn.com.