ELLE 20 years in Holland

Yesterday evening Dutch ELLE Magazine celebrated its 20th birthday. Almost all fashionable attenders showed up according the dress code: little black dress and/or golden shoes.



The little black dress also was the inspiration for an exhibition in Rollan Didier's gallery. ELLE asked 20 Dutch photographers and ELLE contributors to shoot this iconic fashion item. Amongst them Oof Verschuren, Petrovsky & Ramone and Erwin Olaf. All prints are sold for 950 euro and the profit will be given to War Child.
The exposition is open for public: September 12, 13, 19, 20, 26 & 27 from noon till 5 PM. 2e Laurierdwarsstraat 64H.




The street party was interrupted by a special Diesel Black Gold performance to congratulate ELLE.



ELLE 20 comes out with 6 covers starring cover model Doutzen Kroes. We can't help but prefer the cover with MATTIJS's dress on it!







ELLE 20 is available in shops from today on. Buy this 372 pages thick collectors issue and you might win 20.000 euro shopping money to spend in Maison de Bonneterie!

Doutzen Kroes

Just a week after Amsterdam Fashion Week ended, Björn Borg showcased its SS 2010 collection in the industrial setting of the Westerunie. Theme of the night was 'Spread the spirit'. The dress code Colourful was nicely interpreted on the red carpet by the present celebrities and press. Top model Doutzen Kroes opened the fashion show in a smashing red dress, followed by a spectacular stroboscope presentation of the underwear collection.

Doutzen kicked off an amazing and memorable after party by spinning the first record.