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05 March 2010

Clarks opens store in Eindhoven


The biggest Clarks store of Europe recently opened its doors in Eindhoven. The 210 m2 shop is the eighth store in the Benelux. With a large collection of shoes for women and men, for almost every daily activity, Clarks offers a 'full wardrobe coverage'. The spring/summer 2010 collection is featured by bright colours and striking designs. Sandals that are fashionable yet comfortable, and mocassins in different colours make every woman ready for summer. For men, Clarks designed a collection with nice finished leather, comfort techniques and playful details.


During the whole month of March, the Eindhoven shop will host ´Shoes for Africa´. Everyone that turns in a pair of used shoes, receives a 20% discount on a new pair of shoes from the store. The collected shoes will be donated to shoeless school children in South-Africa.

Clarksshop Eindhoven
Vrijstraat 16
5611 AV Eindhoven

10 February 2010

IT´S MY TIME: update

The online casting of Benetton´s "It´s My Time" is already succesful: all around the world people are joining the competition. The winners will be starring as the new campaign models of Benetton´s A/W 10/11 campaign. It´s not only about the looks, it´s about personality, talent, caracter and being unique. Some entries: Danniel from Mexico:


Zenibe from Poland:

Mariana from the U.S.:

Interested? join the online casting.

09 February 2010

Designers-United.com sells SATARA


Dutch webshop Designers-United.com anticipates to the demand of honestly produced clothes with fair trade label Satara. The collection is designed by AMFI graduates Sofie Claes, Tuija Mantyla and Lotte Biermasz. Inspired by Ghandi´s citation "Be the change you wish to see", Satara aims for the empowerment of Indian women. Poor women are given an opportunity to have financial security. At the same time the consumer is given a possiblity of contribute to a better world. With the use of hand woven Indian Khadi-fabrics and silk mixes, the spring collection breaths optimism, femininity and freedom.



Airy jumpsuits, hotpants, tops and skirts underline the sphere of spring. The color palette mainly consists of pastel- and white tones. The dark blue top and long jumpsuit complete the collection.

S.T.Dupont launches NEPTUNE


The luxurious French accessories label S.T.Dupont launches a new limited edition called NEPTUNE. Inspired by the Roman mythology in which Neptune is the God of Water and the Sea, S.T.Dupont pays tribute to the crucial element of water with this limited edition that embodies waves and serenity in deep blue Chinese placed lacquer. This edition consists of one Ligne 2 lighter, and three Olympio Large pen: fountain pen, roller and ballpoint.

05 February 2010

Blackstone & Boomsma


For their new advertising campaign, Dutch shoe brand Blackstone once again teamed up with photographer Marc de Groot, stylist Jos van Heel and campaign model Arie Boomsma. This season Boomsma wears comfortable and trendy chukkas, with a sophisticated but still powerful appearance. These must-have shoes will be available in six colours of suede and promise to be a summer hit!

01 February 2010

Join 'It's My Time' !



For the new A/W 10/11 campaign, United Colours of Benetton calls up youngsters to join the online casting of 'It's My Time '. The winners will be starring as the campaignmodels.

Boundless, young, authentic and personal. The worldwideweb as THE meetingplace were the candidates will be selected. Using new technologies that extent reality, augmented reality, younsters can upload their own video's and photo's for free. By this way they can express themselves while showing their inspiration and talent. From the eight of february till the thirheenth of march, the worldwide casting will be judged by the internetsociety and a special jury selected by Benetton.



The Colors 76 magazine already experimented with augmented reality. By holding the magazine with the black square in front of your webcam when visiting www.colorsmagazine.com; it automatically projects a movie on the magazine.

Claudia Stäter show at AIFW

On the closing Sunday of the AIFW, Claudia Sträter showed their fall/winter collection 2010.



The Dutch fashion label showed a strong collection for powerful women. Minor influences from the eigthies did not restrain the modernity of the fabric, shape and colours of the clothing. Highlights of the show were jackets with broad shoulders, skinny pants, cardigans with batarms and pantherprint carrot trousers.




The uniform influence, one of the biggest fall trends, is visible in trenchcoats, cloaks and battle dresses. Colours like black, anthracite, petrol and gold are used in pencilskirts, pants and close-to-the-body dresses. In short: powerful fashion for powerful women.

Credits photography: Peter Stigter

MATTIJS' dress displayed at Maison de Bonneterie



After being chosen as 'Dress of the day' by newspaper Het Parool last Wednesday, Mattijs his golden dress can be admired at the display of department store Maison de Bonneterie.

29 January 2010

Opening Amsterdam International Fashion Week

Last Wednesday, MATTIJS opened the AIFW together with Jan Taminiau. Though it was raining outside of the Westergasfabriek, inside the festivity was going on with spectacular shows.




Mattijs van Bergen showed his A/W 2010 collection called 'Phoenix'. This mythological bird, together with icons like Marilyn Monroe and Rita Hayworth, inspired the designer to bring the couture clothing of the fourties back to life. Black mini-skirts are worn with deconstructed old pink jackets, and complicated pleated dresses in gold and bright colours make women look seductive yet powerful. Eye-catcher of the show was a long black coat made of ostrich feathers. With its accentuated waists and shoulders, MATTIJS' clothes make every woman look like a goddess.




Van Bergen received a big compliment by Dutch newspaper 'Het Parool': the golden dress on the first picture has been chosen as 'Dress of the day' and will be shown in the window display of Amsterdam’s Maison de Bonneterie.
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Photography: Peter Stigter

08 January 2010

MATTIJS En Vogue




Florence Kane from VOGUE magazine came to Amsterdam to visit RedLight Fashion Amsterdam. This initiative is part of HTNK, a fashion recruitment and consultancy company founded by Mariette Hoitink. Redlight Fashon gives starting designers enough space to work and live in the famous Redlight district area. A meeting with Mattijs in his temporary workspace was succesfull; Kane liked Mattijs' all white fall collection with his signature pleats.
Currently Mattijs's spring/summer collection 2010 "Florish Odalisk" is well received by the fashion media. January the 27th, Mattijs will open the Amsterdam International Fashion Week AIFW, toghether with Jan Taminau.

Picture source: VOGUE.com